Manager - Lead Generation
Position Overview/ Job Summary
Lead Generator Manager needs to have strong team management, communication skills combined with a positive attitude. This position will manage a team of Lead Generator Consultants who are focus on finding new business opportunities and uncovering leads in a B2B environment.
Responsibilities:
· Coaching, mentoring, and motivating a team of Lead Generators in the area of lead generation; in doing so generating revenue opportunities for field sales and inside sales organizations
· Assist in the recruiting, staffing and training to grow and maintain sales teams
· Inspire, lead and coach a dynamic fast paced team
· Formulate and execute on monthly pipeline goals for the LGs
· Coach and provide feedback to lead generators in the areas of sales/personal development, direction and focus by conducting individual monthly one-on-one meetings
· Conduct quarterly progress review sessions with each representative
· Manage productivity, funnel of opportunities and quality to ensure teams meet established goals and standards
· Ongoing process improvements, recommendations and implementation of these
· Assist in managing programs to achieve target goals for team and individual representatives
· Collect and provide constructive feedback to cross functional co-workers to drive continuous improvement of process
· Meet and exceed monthly lead conversion/qualification and pipeline quotas
· Develop an understanding of competitive products
· Follow up with the sales VPs, providing a list of new contacts or give a heads-up about a specific customer request.
· Lead generation is a numbers game that you’ve got to play.
Requirements (Must-Haves):
· Success in building, growing and managing highly prolific lead generation/inside sales team with 12+ years of experience.
· Deep understanding of the Challenger Sale’s methodology, outbound prospecting, target account management, call coaching, email writing, and usage of social media in prospecting and securing appointments
· Ability to train team for having matured conversation with Senior Leadership in prospective customers
· Mastered the art of the cold open, have developed skills for overcoming objections, and have a healthy approach to handling rejection
· Should be able to understand technology products and speak about them confidently
· Position requires strong written and verbal communication skills, as well as strong organization and time management
· Master of elevator pitch and consultative thought process
· Ability to handle multiple tasks and projects effectively under deadline pressure
· Ability to effectively solve problems
· Creative and able to adapt quickly to change
Preference will be given to candidates who demonstrate:
· Experience with Salesforce or any similar CRM software
· An MBA degree from a reputed institution is a plus
· Prior experience in the learning and HCM industry is a plus
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