Product Marketing Manager - Domains

Hiawatha, Iowa


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Go Daddy is looking for a strong individual with a marketing background to fulfill the need of Domains Product Marketing Manager.  The Product Marketing Manager will be responsible for the marketing and sales of a portfolio of Go Daddy top-level domains.  The Product Marketing Manager role will be focused on executing marketing programs across all channels as new generic top-level domains are launched at Go Daddy.  The role will include strategy and definition of marketing plans, but the main duties will be on tactical activities, including gathering and prioritizing product marketing requirements, working the Partner Management team as well as the registry partners in approvals and logistics and working very closely with all sales and support channels to deliver the product to market.  The Product Marketing Manager will be required to be a team player and be able to execute the marketing vision across many internal teams, while monitoring overall results and optimizing the marketing plan accordingly. 

In this role, you will:

  • Assist with development of marketing programs and plans for top level domains
  • Work with partner management team as well as external partners to drive/assess partnerships and opportunities
  • Articulate the key marketing messages for the products
  • Execute product launch plans and on-going marketing across all internal channels
  • Initiate and finalize key creative pieces for use in the marketing of the top level domain, gain approvals from outside partners
  • Create product marketing milestones and measure progress to goals
  • Monitor, analyze, and report on your product line key company metrics, such as units sold, revenue, conversion rates, etc. 
  • Analyze results on an on-going basis as well as for individual tests and promotions
  • Own product launch details for your portfolio of products
  • Be the key competitive expert for your product line

Do you have what it takes?

  • Minimum of 2-3years’ experience in a Product Marketing or Direct Marketing role
  • Bachelor Degree required
  • Strong analytical, organizational and time management skills required
  • Technical background and internet product knowledge strongly desired
  • Ability to remain positive, and focused on moving forward, regardless of obstacles
  • Must be comfortable in a fast-paced environment and be capable and willing to multi-task, while being a strong self-starter
  • Excellent teamwork skills required, particularly when working with development managers, channel managers, product manager, legal and business development resources
  • Proven ability to influence cross-functional teams without formal authority
  • Excellent written and verbal communication skills with all levels of personnel


As a part of Go Daddy's team, you help drive Go Daddy to its next level of domestic and global growth. From Marketing to Finance, PR to HR, our professional staff support and execute a successful business model that allows us to fuel success for countless entrepreneurs and innovators around the world.

Are you ready to GO with us?

When you GO with Go Daddy, you have the opportunity to be part of something special by making a meaningful difference in the lives of our customers. Their success is our success.

Here’s what you need:

  • Passion to contribute to a truly exceptional customer experience, no matter your job title
  • Understanding that innovation and creativity is a part of what we do every day
  • Agility and action orientation – we move at the speed of tech
  • Understanding of the privilege and obligation of being part of a team

Here’s what we’ll provide:

  • A fun, dynamic and challenging work environment
  • Formal and informal opportunities and support for ongoing learning, growth and development
  • Team building activities and recognition
  • Competitive base plus bonus incentive
  • 100% employer-paid medical, dental, and insurance coverage for all benefit-eligible Go Daddy employees
  • Three weeks paid vacation your first year of employment

Go Daddy has been recognized because of its outstanding benefits, compensation, unique perks, diversity and company camaraderie. Go Daddy was awarded the 2011 and 2012 Alfred P. Sloan Award for Business Excellence in Workplace Flexibility Honoree - Arizona, Iowa & Denver. Go Daddy is the #1 IT Company on Inc. Magazine's inaugural Hire Power list of job creators.

Go Daddy’s philanthropic work supports a wide variety of charitable and community organizations dedicated to causes including women and children, domestic violence, child abuse, teenage homelessness, animal shelters and more. Visit for more information.

Go Daddy is proud to be an equal opportunity employer.


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