Marketing Manager

Hiawatha, Iowa

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Go Daddy is looking for a Marketing Manager who can develop and maintain marketing strategies that meet its financial and strategic objectives. The successful candidate will execute behavioral- and segment-based campaigns using class-leading marketing automation tools, and optimize purchase paths to better serve its customers. Additionally, the Marketing Manager will report on and analyze these strategies, in addition to addressing other marketing-related campaigns as assigned.

In this role, you will:

  • Participate in the creation of segment-based strategies, with unique content driven by event and customer triggers
  • Manage marketing campaigns for new and existing customers from initial conversations to implementation through follow-up after delivery
  • Create cross-channel customer campaigns that leverage email, telephone, website and more
  • Work closely with marketing peers to ensure seamless implementation of new marketing initiatives (serving as liaison between product managers, and Creative and Development departments)
  • Provide creative direction that ensures proper messaging to our customers
  • Offer day-to-day operational support to the Marketing department
  • Assist with special projects as needed

 

Do you have what it takes?

  • Minimum 5 years experience in a marketing-related field, preferably with an emphasis in online marketing
  • Experience with campaign automation/CRM implementations. Knowledge of Aprimo is plus
  • History creating event-driven, trigger-based marketing efforts
  • Understanding of quantitative data analysis, including experience and understanding of modeling and campaign effectiveness (i.e. ROI and optimization)
  • Ability to work independently within a team-oriented environment
  • Must be a detail-oriented with strong prioritization and decision-making skills in a tight-deadline environment
  • Must be flexible and able to handle changes in priorities
  • Ability to multi-task and meet tight project deadlines
  • Proficient in Microsoft Office
  • Great problem solving/decision making skills
  • Ability to learn quickly and to apply new tools and techniques 

 

As a part of Go Daddy's team, you help drive Go Daddy to its next level of domestic and global growth. From Marketing to Finance, PR to HR, our professional staff support and execute a successful business model that allows us to fuel success for countless entrepreneurs and innovators around the world.

Are you ready to GO with us?

When you GO with Go Daddy, you have the opportunity to be part of something special by making a meaningful difference in the lives of our customers. Their success is our success.

Here’s what you need:

  • Passion to contribute to a truly exceptional customer experience, no matter your job title
  • Understanding that innovation and creativity is a part of what we do every day
  • Agility and action orientation – we move at the speed of tech
  • Understanding of the privilege and obligation of being part of a team

Here’s what we’ll provide:

  • A fun, dynamic and challenging work environment
  • Formal and informal opportunities and support for ongoing learning, growth and development
  • Team building activities and recognition
  • Competitive base plus bonus incentive
  • 100% employer-paid medical, dental, and insurance coverage for all benefit-eligible Go Daddy employees
  • Three weeks paid vacation your first year of employment

Go Daddy has been recognized because of its outstanding benefits, compensation, unique perks, diversity and company camaraderie. Go Daddy was ranked #3 of 100 in the large-sized company category in Iowa's Top Workplaces 2012 presented by The Des Moines Register . Go Daddy is also the #1 IT Company on Inc. Magazine's inaugural Hire Power list of job creators.

Go Daddy’s philanthropic work supports a wide variety of charitable and community organizations dedicated to causes including women and children, domestic violence, child abuse, teenage homelessness, animal shelters and more. Visit www.GoDaddyCares.com for more information.

Go Daddy is proud to be an equal opportunity employer.

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