Senior Product Marketing Manager

Silicon Valley


Share This Job

Bookmark and Share

As a Senior Product Marketing Manager at Go Daddy, you will be responsible for managing key marketing initiatives as part of an integrated, solution oriented marketing plan driving sales and profitability for the Hosting business line. The role includes developing deep customer insights, communicating compelling value propositions to target customer segment, creating effective marketing plans & strategies and working across the marketing, sales and channel teams to ensure successful execution.

In this role, you will:

  • Develop innovative marketing strategies and programs to drive category awareness and attachments of GoDaddy hosting product offerings
  • Own, deliver and manage to significant revenue and customer goals; provide rapid insight and visibility into what drives business results
  • Drive quantitative and qualitative customer intelligence and research in order to better understand customer profile, needs and behavior
  • Develop product positioning and messaging, based on customer insights, that differentiates our hosting product in the market
  • Develop integrated marketing plans, closely collaborating with key marketing counterparts in Front-of-Site, eCommerce/shopping cart, online/offline acquisition, partners, brand, sales.
  • Develop and lead incremental cross-channel programs to achieve growth objectives, potentially including influencer and vertical marketing initiatives
  • Partner closely with internal & external creative teams to deliver quality output on time.
  • Support annual and quarterly marketing plans and business goals

Do you have what it takes?

  • 7+ years of experience in marketing, with specific experience in consumer packaged goods or small business/consumer technology-driven brands and experience in web/software applications
  • Proven experience leading the marketing strategy development and execution for a specific product
  • Passion for gaining customer insights and translating insights into effective marketing programs
  • Strong business and marketing acumen, with strong ability to generate creative, original marketing approaches based on customer insights
  • Solid analytical ability, with track record of “test & learn” mindset
  • Superior leadership qualities, with a track-record of increasing responsibility and results in a cross-functional, team environment
  • Excellent written, presentation and organizational skills; strong project management skills, including supervising multiple projects simultaneously
  • Enjoy working in a fast paced, high-output, time sensitive environment

As a part of Go Daddy's team, you help drive Go Daddy to its next level of domestic and global growth. From Marketing to Finance, PR to HR, our professional staff support and execute a successful business model that allows us to fuel success for countless entrepreneurs and innovators around the world.

Are you ready to GO with us?

When you GO with Go Daddy, you have the opportunity to be part of something special by making a meaningful difference in the lives of our customers. Their success is our success.

Here’s what you need:

  • Passion to contribute to a truly exceptional customer experience, no matter your job title
  • Understanding that innovation and creativity is a part of what we do every day
  • Agility and action orientation – we move at the speed of tech
  • Understanding of the privilege and obligation of being part of a team

Here’s what we’ll provide:

  • A fun, dynamic and challenging work environment
  • Formal and informal opportunities and support for ongoing learning, growth and development
  • Team building activities and recognition
  • Competitive base plus bonus incentive
  • 100% employer-paid medical, dental, and insurance coverage for all benefit-eligible Go Daddy employees
  • Three weeks paid vacation your first year of employment

Go Daddy has been recognized because of its outstanding benefits, compensation, unique perks, diversity and company camaraderie. Go Daddy was awarded the 2011 and 2012 Alfred P. Sloan Award for Business Excellence in Workplace Flexibility Honoree - Arizona, Iowa & Denver. Go Daddy is the #1 IT Company on Inc. Magazine's inaugural Hire Power list of job creators.

Go Daddy’s philanthropic work supports a wide variety of charitable and community organizations dedicated to causes including women and children, domestic violence, child abuse, teenage homelessness, animal shelters and more. Visit for more information.

Go Daddy is proud to be an equal opportunity employer.


| More